All I Want For Christmas Are Longer Eyelashes And Thicker Brows!

Plume Science Helen Turner

Keeping It Natural

Well, over the years I think my eyelashes have probably suffered a bit. From using eyelash curlers to getting them tinted and wearing mascara most days (well any day I actually leave the house). These days everyone seems to have eyelash extensions, but I've never thought they looked that natural. So I thought I should look after my natural lashes a bit better. I've never been interested in trying the pharmaceutical eyelash serums that are supposed to improve the length and thickness of our eyelashes and eyebrows (luckily I never over-plucked mine as was the 90's trend when I was growing up). The side effects and ingredients of these beauty products are not so appealing, personally I'd rather have short thinning eyelashes and eyebrows than have my eyes change colour, skin pigmentation around the eyes or red and itchy eyes. Most eyelash enhancing serums on the market have not been FDA approved which is a concern as anything put near the eyes can also enter the eye and enter your blood stream very easily and quickly. After suffering these side effects herself from pharmaceutical products, Lauren Bilon decided to create her own natural version called Plume Science

About Plume Science

I've been seeing Plume Science around on the green beauty scene for a while and thought I would give it a try. I used it only on my eyelash line (not my brows as well) and found after a couple of months I was getting complimented on the length of my eyelashes and getting asked if they were my own. So I think they must be looking pretty good! I do not do the whole before/after pictures as I it's really hard to take the picture in the same light conditions, the same distance from the camera etc.... but I think it seems to work! You have to be committed to applying it regularly (once a day for me at night after cleansing my face, but you can do morning and evening). I've have friends and clients who have suffered hair loss during and after giving birth and think it may be a nice natural way to give your eyelashes a boost if you have noticed a change in your length and thickness. I'm going to recommend to a friend of mine who is currently suffering with thinning eyelashes and see how she finds it. The serum is said to improve your lashes and brows in the following three ways:

Longer - Keeps hair follicles in a prolonged growth phase, allowing lashes and brows to achieve greater length

Thicker - Locks in keratin, moisture, and key nutrients to increase hair volume, thickening and strengthening lashes and brows at the root

Fuller - Protects delicate hairs from environmental harm and breakage to keep more lash and brow hairs in place

Full List of Ingredients
Organic Aloe Barbadensis Leaf Juice, Organic Ricinus Communis (Castor) Seed Oil, Tussilago Farfara (Coltsfoot) Flower Extract, Achillea Millefolium (Yarrow) Extract, Cinchona Succirubra Bark Extract, Water, Tocopheryl Acetate (Vitamin E), Glycerin, Honey Extract, Prunus Amygdalus (Sweet Almond) Oil, Sucrose Laurate, Sodium Stearoyl Lactylate, Nasturtium Officinale (Watercress) Extract, Tropaeolium Majus (Indian Cress) Extract, Xanthan Gum, Coleus Forskohlii Root Oil, Carya Ovata (Hickory) Bark Extract.

How To Use The Serum

Directions: Shake well. Sweep onto clean upper and lower lash lines, like applying eyeliner. Brush onto your brows, touching the skin. Apply daily as evening routine and in the morning for more dramatic results. If eye irritation occurs, discontinue use.

Results: See noticeable results in 17 days on average. They recommend allowing 60-90 days for maximum results. Use your tube up and check on the changes!


More recently Plume Science have brought out a brow pomade to not only colour your brows but also to help stimulate growth and healthy eyebrows. I tend to colour my eyebrows with either a pencil or eyebrow wax but its hard to find a good natural non-toxic one that suits my colouring (redhead problems). Plume Science are also in the process of making a tint specifically for redheads so keep your eyes open for the new colour! The pomade promotes the growth of your brows while adding definition and color to your best feature. Currently available in five, smudge-proof shades. 100% natural, vegan, cruelty-free.Their long-wearing formula has a three-part effect on the appearance of your brows:

Sculpt - Pigment-rich formula that provides professional level results for flawless shape and definition

Fill - Active ingredients from our award-winning serum promote brow fullness and density

Nourish - Antioxidants and moisture-rich nutrients condition the skin and hair along the brows

How to apply the pomade

Plume Nourish & Define Brow Pomade is best applied with the Plume angled brow brush.

Dip: To ensure even application, dip brush into the pot and swipe against skin or inside of cap to remove excess.

Apply: Apply to brows with the angled brow brush - a little goes a long way.

Blend: After applying color, use the spooley end to blend the color into brows.

Pro Tips:

  1. Shape your brows - find the ideal start of your brows by placing a brush along the side of your nose.
  2. Angle the brush from the outside of your nose to the outer corner of your eye to find where your brows should naturally end.
  3. The highest point of the arch should line up with the outside edge of the iris.
Full List of Ingredients

Isoamyl Laurate, Isoamyl Cocoate, Silica, Cetearyl Olivate, Sorbitan Olivate, Oryza Sativa Cera (Rice Bran Wax), Butyrospermum Parkii (Shea) Butter, Candelilla Cera (Candelilla Wax), Rhus Verniciflua Peel Cera (Berry Wax), Ricinus Communis (Castor) Seed Oil, Emblica Officinalis Fruit Extract, Olea Europaea (Olive) Fruit Oil, Hydrogenated Olive Oil, Olea Europaea (Olive) Oil Unsaponifiables, Cera Carnauba (Carnauba Wax), Tocopheryl Acetate, Coleus Forskohlii Root Oil, Sodium Cocoyl Glutamate, Lauric Acid, Arginine, Cystine

Hope this might help those of you that suffer from loss of hair on your eyebrows or thinning eyelashes. You can buy online at Plume Science or go and check out their beautiful Instagram account @plumescience . Comment below with your results!

Happy Holidays,